John Mayer was hooked on Twitter

John Mayer was hooked on TwitterAugust 9, 2011 John Mayer says Twitter makes your brain slow down.

Recently, while John Mayer was addressing a class of budding song writers at the Berklee College of Music he stated that there was a time when he was "addicted" to Twitter. With over 4 million followers at his tweeting peak, Mayer says he was tweeting constantly and couldn't stop. His addiction to Twitter became so intense that he claims it was affecting his songwriting and work by making his brain smaller! Rolling Stone Magazine's article "John Mayer Reveals Why He Quit Twitter - Singer says he was a 'tweetaholic'" tells more of the story.

"It started to make my mind smaller and smaller and smaller. And I couldn't write a song," John Mayer says of Twitter.

Mayer had some great advice for the artists he was coaching at college; great advice for anyone starting a new venture. Mayer is quoted in the Rolling Stone article saying, "This time is a really important time for you guys because nobody knows who you are, and nobody should." "This is not a time to promote yourself. It doesn’t matter. This is the time to get your stuff together. Promotion can be like that. You can have promotion in 30 seconds if your stuff is good. Good music is its own promotion."

Is social media more of a distraction than a promotional tool for your venture? Is it keeping you from doing the hard work that needs done in order to get you where you want to be.

Can Twitter be addictive?
Twitter is much like text messaging. It allows for immediate feedback to your message. It is that immediate feedback that seems to be the addiction forming element. Here's why.

CNN recently ran a story about teen’s increasing use of text messaging, which has reached up to 3,200 texts per month or just over 100 per day. In the article, Dr. Michael Seyffert, a neuroscientist, theorizes that the reason text messaging has skyrocketed in use is because the instant validation felt when receiving a text message creates a biological response in your brain that gives a sensation of pleasure. In this article you will discover how this same powerful response is triggered by spending money.

Validation, in the example of receiving responses to text messages, triggers dopamine (a chemical similar to adrenaline) to go to work, giving you a euphoric feeling. According to the ISCID, food, sex, and other naturally-rewarding experiences release dopamine. Imagine if you were able to release dopamine 100 times throughout your day; couldn’t that sense of pleasure become addictive?  Again, ask yourself, is technology helping or hindering your work?

 
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